The story of Life Fitness NZ

Life Fitness New Zealand was the first distributor outside of the United States.

Based in Hamilton, Waikato, Life Fitness NZ has seen rapid growth over the past 10 years. We now have 35 staff across the country and 2,000m2 of an absolute showcase building, specifically designed to house our entire operation. All our product is warehoused here and our showroom is filled with Life Fitness and Hammer Strength’s latest releases.
We have a purpose-built Refurbishment Department comprising of specific QC Room and Spray Booth. Because of the success of this department our parts inventory is incredible. We house the largest parts room in New Zealand hands down, containing over 5,000 lines.
Whether you are a new club, outfitting a five star hotel, or just choose to have the very best fitness equipment in your home, Life Fitness NZ should be your first and only choice. The combination of our brands, our team and our service add up to delivering you an unrivaled package in the New Zealand market. We will support you every step of the way, from understanding your requirements, to concept creation, through to the finer details such as finance.
Thank you for taking the time to consider Life Fitness NZ. We are sure you will be pleased you did.


Life Fitness NZ is proud to be part of the Verhoeven Group, which is the parent company for Kawasaki NZ, Nautique NZ and Asset Resources. Life Fitness has been owned by the Verhoeven Group for 10 years.

The Verhoeven Group specialise in premium-end products in the Fitness Industry and Lifestyle & Leisure Market.


© 2021 Life Fitness. All Rights Reserved. Life Fitness is a registered trademark.